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Valiu.me is a self-initiated project which provides meaningful reports and analysis about any public Instagram profile

Designing for data

The design’s main focus was to make the data as clear as possible. There are a lot of information that can be extracted and analyzed from a single Instagram profile, so making sure that information was easy to read and understand was our main focus. Colors, tables and graphs allowed us to provide multiple layers of information at a glance without making it confusing.


This site was developed from scratch in PHP using no CMS or coding framework. Special care was put into designing the database, and it needed to be well optimized in order to be able to scroll and track an undefined number of accounts regularly.

Project limitations

We discontinued the project due to limitations in the Instagram API which didn’t allow us to fetch information regularly when our database grew past 1.5 million profile.