We were approached to work on the brand identity and website of a new distributor or BIO products in Madrid. The founders had strong connections in the BIO world and a lot of expertise in the import-export business, but this was their first time attempting to launch a direct-to-consumer brand.
The design for this ecommerce website is based on the idea that behind every good BIO product there is a great time with family and friends. Consuming BIO products is good for us and for the planet, but can sometimes be hard to justify the extra cost, that’s why we aimed to highlight the intangible values of consuming BIO products and present them as an experience.
This website was developed on WordPress + Woocommerce. We developed a Wocommerce compatible theme from scratch and also worked to integrate several third party services that the company used to fulfill their orders, track revenue and provide customer support